A personalised notepad is a great little advertising device.
Take a look at what you have on your desk. Aside from the obvious-- stacks of paper, maybe a mug of coffee and a few pens , chances are you have a notepad, memo pad or scratch pad. Probably it'll from someone else's company. Every day you look at it, and perhaps use it for a list of the day's events, jot down notes, stats and figures. Every day you are reminded of that company's name and logo. It is like a small, practical billboard for their brand on your desk.
Everyone appreciates a pad of paper. If you brand them and make them available to your customers, your full-color company name and logo gets attention every time it's used. And it gets even more attention when one of those notes is passed along.
It's just one more creative way to advertise and get your brand out there!