There is no definite answer as to whether it's a necessity to use local brochure printers, it depends on the circumstances at the time of going to press. Is there going to be a tight lead time? Do you believe that you'll receive the customer service you deserve and need if they're on the other side of the country? There are many factors that come into play when deciding on where you place your print.
There does, however, tend to be a trend, where customers like to have a local supplier. Someone they can turn to when a project needs to be turned around at a moment's notice. Especially in our industry, the majority of work when given to a London printer is required in next to no time. Therefore time can be spared if the delivery address is within close proximity, not to mention the saving in shipping costs.
If you are in the minority of people and have planned ahead and do have a substantial print run, then there is some merit to investigating into sourcing a printer further afield, this may even be abroad. It can work out to be cheaper sometimes. However, this isn't always the best way forwards. unfortunately with print, it is not an exact science, are there are so many variables that come into play, it becomes a potential minefield for errors (needless to say, that's doubled if you're having to operate in a second language!). If the stakes are high and the responsibility rests on your shoulders, you have to decide if you want to take the risk. Sometimes that marginal extra cost can worth the peace of mind that that you gain.
One of the main advantages of using local brochure printers is that you can develop a business rapport. If you visit their premises and get to know them or vice versa, a business relationship can potentially bloom which can be beneficial to both companies. This can be expressed in a whole host of ways. Especially if you're placing regular large volumes of work, it goes without saying that it can be reflected in the cost. Therefore in this sense, it proves to be the logical option.
Over the last few years, print has been transformed by the internet, and it has been made more accessible for the general public. This has been truly beneficial for the consumer as the marketplace has never been so competitive. Prices have plummeted on general printing materials. If we could offer one bit of advice, it would be the fact that you get what you pay for. If you find a phenomenally cheap price for business cards, brochures, or the equivalent, it's cheap for a reason. For some more information on brochures and some of the varieties able to be concocted, visit this link to Wikipedia.
Being located in the heart of London, Southwark to be precise, Brightside Print & Design can be considered a local print company to any organisation based in London. If you need to get some brochures printed then contact us and one of our experienced teams will be able to discuss your requirements and hopefully develop a long-lasting business relationship.