5 Print Collateral Every Startup Needs in Their First Year
In the early stages of launching a business, digital tools often get all the attention. But while websites and social media are essential, print collateral still plays a powerful role in how your brand is perceived, remembered and trusted.
For startups, professional print shows you're serious. It builds credibility, helps you pitch with confidence and ensures you're visible in physical spaces not just online as said by Shopify.
Whether you’re meeting investors, building brand awareness or simply getting your name out there, here are five essential print materials every startup in the UK should have in year one.
Brightside Print & Design, based in Stratford, London, supports startups with fast, professional and affordable business printing and branded collateral that makes a lasting impression.
1. Business Cards
Still the most iconic print tool for a reason. A business card acts as a portable pitch. It's quick, personal and leaves a tangible reminder of who you are and what you do.
What to include:
Your name and role
Company name and logo
Phone number, email and website
Optional: QR code to digital profile or deck
Print tip: Choose a thicker stock (350gsm or higher) and consider matt or soft-touch laminate for a professional finish.
Explore our Business Stationery Printing for business cards, letterheads and branded office essentials.
2. Flyers or Leaflets
If you’re running a product launch, local promotion or event, flyers are cost-effective and quick to print. They work particularly well for startups in hospitality, fitness, beauty or retail.
Use flyers for:
Launch promotions
Introductory offers
Events or workshops
Trade show handouts
Start with A5 double-sided prints on 170gsm silk or gloss.
See our Flyers & Leaflets for flexible volume options and same-day availability.
3. Branded Pitch Deck or Booklet
When you're meeting investors, partners or early clients, a printed version of your pitch adds weight and polish. A well-laid-out saddle stitched booklet builds confidence and communicates clearly.
Recommended format:
A4 or A5 booklet
8 to 16 pages
Saddle stitched or perfect bound
Include visuals, case studies, and your unique value
Our Booklet Printing options are ideal for creating compact, impressive leave-behinds.
4. Branded Letterheads and Templates
Professional communication matters, especially in finance, legal, and consultancy startups. Branded letterheads, invoices and email-ready PDFs give you consistent messaging across every channel.
Print essentials:
A4 branded letterheads
Compliment slips
Client-facing document folders
Consistency here builds brand recognition and reinforces trust.
5. Posters and Display Materials
For pop-ups, co-working spaces, or community boards, having printed A3 or A2 posters helps spread the word. Whether it is your elevator pitch or a service list, posters add visibility in shared spaces.
Where to use them:
Co-working or shared offices
Cafés and local retailers
Community noticeboards
Market stalls or networking events
Use our Poster Printing Services for high-impact visuals and clear messaging.
Bonus Tip: Print Packs for Events or Networking
If you’re exhibiting or pitching in person, create a starter pack with:
Business card
One-page flyer
Postcard with a thank-you or incentive
Branded envelope or folder
It is a small touch that makes a big difference.
Startups thrive on first impressions. Print collateral gives your brand a tangible, professional edge that digital alone cannot match. From networking to pitching and promotion, these five essentials will help you stand out, stay memorable and build trust in year one.
Ready to get started? Speak to the team at Brightside Print & Design for fast, reliable support and affordable print bundles tailored to startups.